We’ve optimized WordPress and HubSpot websites for B2B software and tech companies, just like yours
Experiencing these website issues? We can help.
Boring design
Text, image, repeat. There’s nothing interactive or visually engaging about your outdated website design built years ago.
Poor mobile experience
Your site might look great on large monitors, but it’s a nightmare to navigate on smaller devices, like tablets or smartphones.
Lack of accessibility
Poor color contrast. Non-obvious links. Small text. Your website isn’t even close to adhering to ADA accessibility standards.
Mismatched branding
You tweaked your visual brand standards awhile back, but no one’s gotten around to updating the website so nothing matches.
Poor UI/UX
The last web designer created an interface that focused on cool design elements, not an easy visitor experience or clear path to conversion.
Bad technical SEO
Text embedded as images. Extra large photos. Unclear heading structure. These common web design faux pas negatively impact SEO.
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Your website isn’t a set-it-and-forget-it asset
If you’re not continually optimizing your tech company’s website, it might become more of a hinderance than a help.
Over time, an influx of large uploads can slow down page load speed. Outdated plug-ins can become a security risk. And you’ll slowly drop in Google’s rankings without adding fresh content.
Even if your site is performing well, is it operating up to its full potential? Without testing on-page behaviors and optimizing for conversions, you’ll never know for sure.
Give your website the ongoing support it needs to succeed
What do the best performing websites have in common? They’re all in a constant cycle of continuous optimization.
This goes beyond just fixing things when they break. It’s proactively creating fresh content, adding additional features, testing on-page elements to improve conversion rates and improving technical SEO.
If that sounds like a lot of work for your in-house marketing department, it is. But luckily we have years of experience helping tech companies like yours do just that.