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Join us at an upcoming HubSpot User Group for B2B Technology

HubSpot User Groups—also known as HUGs—are tailored to HubSpot users who are interested in advancing their marketing, sales and services knowledge.

Our quarterly HUGs are virtual and free to attend, but you'll need to save your seat at an upcoming event by registering below.

P.S. Want to join in on the conversation between events?

Check out our HubSpot Community Group

Demystifying Lifecycle, Lead and Deal Stages in HubSpot

Date: December 9, 2025
Time: 12:00 pm ET
Location: Virtual
Description: Struggling to understand the difference between lifecycle stages, lead stages and deal stages in HubSpot? You’re not alone.

These three types of stages are often confused and when they’re misused or misaligned it can wreak havoc on your CRM.

In this HubSpot User Group session, we’ll break down:

• The distinct purpose of each stage type

• What triggers stage updates…and where they fall short

• Ways to use lead scoring to automate progression

• Common pitfalls that lead to dirty data and broken automation

• Best practices for customizing stages to match your sales process

You’ll walk away with a clear framework to keep your data clean, your teams aligned and your automation working as it should.



Why do our clients love Kiwi Creative?

  • We went from an idea to a complete new name and brand identity in less than four months. The team at Kiwi Creative guided us through the entire journey and offered an agile approach that allowed us to meet our aggressive timeline. To take a brand that has been around for over 40 years and create a new, fresh image is a tough task—we couldn’t have done it without our partners at Kiwi Creative.
  • Kiwi Creative consistently produces exceptional and professional presentations that have significantly enhanced our success in gaining more business from both existing and new customers. They have been and continue to be very responsive, knowledgeable, creative and fun to work with when we require their services.
  • I loved working with Kiwi Creative on the creation of our company brand. They listened closely as I described our business and what was important to us. From that, they provided multiple designs and options that fit the theme of our business perfectly. They truly work to build partnerships. I highly recommend them for all of your design needs.
  • Kiwi Creative was a rock star in helping our deployment and optimization of HubSpot. For an entity without a true CRM, we needed both technical expertise and help establishing best practices. Kiwi Creative was the key in making this happen!
  • Our HubSpot CRM implementation was by far a wonderful and SUPER productive experience. With our complex business model, I am not sure how we would have been able to do this implementation without them. Kiwi was SO flexible to work with and they’ve blown us away by being helpful, fun, knowledgeable and easy to work with. I VERY HIGHLY recommend them to anyone considering diving into this project!

Get advice before our next event

Got a mile-long list of questions that can’t wait until our next event? If you’re ready to get moving on marketing initiatives, we’re here to help.

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