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Join us at an upcoming HubSpot User Group for B2B Technology

HubSpot User Groups—also known as HUGs—are tailored to HubSpot users who are interested in advancing their marketing, sales and services knowledge.

Our quarterly HUGs are virtual and free to attend, but you'll need to save your seat at an upcoming event by registering below.

P.S. Want to join in on the conversation between events?

Check out our HubSpot Community Group

The ABM Outbound Funnel for B2B Tech Companies

Date: June 10, 2025
Time: 12:00 pm ET
Location: Virtual
Description: To succeed with ABM, you need a comprehensive process-driven approach that begins with intent-driven audiences and ends with sales outreach and engagement. In this session, Sumner Vanderhoof, CEO of Propensity, introduces you to the 5-Stage ABM Outbound Funnel and how to implement the process regardless of your current ABM techstack.

You’ll learn:

• The key components of ABM including audience building, omnichannel marketing campaigns, sales and marketing alignment, sales handoff and reporting

• Best practices regarding timing and process automation

• Practical ways to improve outbound conversion and run a successful ABM program

This session is for those new to ABM who want to understand the fundamentals of successful ABM campaigns, as well as practiced ABM professionals who are familiar with the Legacy Platforms.

Why do our clients love Kiwi Creative?

  • Kiwi consistently shows open and clear communication. They always have an agenda and follow-up action items so we can make the most of our time. They are very approachable, show creative problem solving, and have pleasant attitudes. Kiwi is a great extension of our team.
  • We had a tremendous web redesign experience with the Kiwi Creative team, thanks to smart planning and strong project management throughout. Everything from their design chops to actual web development that follow current trends and best practices and feel well thought out. Having been a part of poorly managed web projects with other agencies, I kept waiting for “the other shoe to drop” but it never happened. From project initiation to launch, they were a true partner.
  • I worked in a business that had a full-time technical Salesforce admin who was very, very good at supporting and creating items that we all requested. Kiwi’s talent and application has topped that experience—can’t wait to see how we “grow” with them in the future!
  • We loved our experience onboarding to HubSpot with Kiwi Creative. They are a wealth of information, extremely detailed and helped immensely to keep us organized. Our rep skillfully moved us through the 90-day program making sure we touched on everything we needed to know before our time was up. The follow-up emails after our meetings continue to be a great ongoing resource for us to use time and time again.
  • When it was time to migrate our CRM to HubSpot, we spoke with several different agencies but Kiwi Creative was the clear winner for the project. We knew we could count on them to understand our business and our customers to help us implement our CRM in a way that would help us to manage our business in the best way.

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