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Join us at an upcoming HubSpot User Group for B2B Technology

HubSpot User Groups—also known as HUGs—are tailored to HubSpot users who are interested in advancing their marketing, sales and services knowledge.

Our quarterly HUGs are virtual and free to attend, but you'll need to save your seat at an upcoming event by registering below.

P.S. Want to join in on the conversation between events?

Check out our HubSpot Community Group

Demystifying Lifecycle, Lead and Deal Stages in HubSpot

Date: December 9, 2025
Time: 12:00 pm ET
Location: Virtual
Description: Struggling to understand the difference between lifecycle stages, lead stages and deal stages in HubSpot? You’re not alone.

These three types of stages are often confused and when they’re misused or misaligned it can wreak havoc on your CRM.

In this HubSpot User Group session, we’ll break down:

• The distinct purpose of each stage type

• What triggers stage updates…and where they fall short

• Ways to use lead scoring to automate progression

• Common pitfalls that lead to dirty data and broken automation

• Best practices for customizing stages to match your sales process

You’ll walk away with a clear framework to keep your data clean, your teams aligned and your automation working as it should.

Unlocking LLM Visibility: A Reddit Playbook

Date: March 10, 2026
Time: 12:00 pm ET
Location: Virtual
Description: Reddit is a goldmine of human conversation—exactly the kind of data large language models (LLMs) need to get smarter! But tapping into it the wrong way can get you ignored…or banned.

In this HubSpot User Group session, Evan Hamilton (current Director of Community at HubSpot, ex-Reddit and Nextdoor) will share how to ethically and effectively engage on Reddit to support LLM training and performance.

You’ll learn:

• Why small subreddits matter more than massive threads

• How to engage authentically without getting flagged

• Where to start when targeting communities

• Common mistakes that break trust and hurt visibility

• Practical ways to use Reddit to power your AI strategy

You’ll walk away with a roadmap for tapping into Reddit communities that can improve LLM quality without risking your reputation.

Why do our clients love Kiwi Creative?

  • I reached out to Kiwi with a simple plea for help: I needed an unbiased perspective to assess our HubSpot portal and provide clarity amid the overwhelming amount of information. Kiwi came through! They highlighted our strengths, identified areas where we could achieve quick wins and offered numerous suggestions for long-term improvement.
  • Taking over a messy HubSpot instance was daunting, but working with Kiwi Creative has been a game-changer. They not only helped identify and resolve the issues we had, but also taught me capabilities I didn’t even know HubSpot had. Their hands-on, educational approach ensures I understand the “why” behind every step, building my confidence and skills along the way. They are incredibly responsive and their deep knowledge of HubSpot is unmatched.
  • We loved our experience onboarding to HubSpot with Kiwi Creative. They are a wealth of information, extremely detailed and helped immensely to keep us organized. Our rep skillfully moved us through the 90-day program making sure we touched on everything we needed to know before our time was up. The follow-up emails after our meetings continue to be a great ongoing resource for us to use time and time again.
  • Our HubSpot CRM implementation was by far a wonderful and SUPER productive experience. With our complex business model, I am not sure how we would have been able to do this implementation without them. Kiwi was SO flexible to work with and they’ve blown us away by being helpful, fun, knowledgeable and easy to work with. I VERY HIGHLY recommend them to anyone considering diving into this project!
  • Kiwi helped us transform a chaotic, spreadsheet-based system into a streamlined HubSpot experience. Our team finally had clarity on what to do, when to do it, and how we were performing. The transparency was a game changer.

Get advice before our next event

Got a mile-long list of questions that can’t wait until our next event? If you’re ready to get moving on marketing initiatives, we’re here to help.

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