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Join us at an upcoming HubSpot User Group for B2B Technology

HubSpot User Groups—also known as HUGs—are tailored to HubSpot users who are interested in advancing their marketing, sales and services knowledge.

Our quarterly HUGs are virtual and free to attend, but you'll need to save your seat at an upcoming event by registering below.

P.S. Want to join in on the conversation between events?

Check out our HubSpot Community Group

The ABM Outbound Funnel for B2B Tech Companies

Date: June 10, 2025
Time: 12:00 pm ET
Location: Virtual
Description: To succeed with ABM, you need a comprehensive process-driven approach that begins with intent-driven audiences and ends with sales outreach and engagement. In this session, Sumner Vanderhoof, CEO of Propensity, introduces you to the 5-Stage ABM Outbound Funnel and how to implement the process regardless of your current ABM techstack.

You’ll learn:

• The key components of ABM including audience building, omnichannel marketing campaigns, sales and marketing alignment, sales handoff and reporting

• Best practices regarding timing and process automation

• Practical ways to improve outbound conversion and run a successful ABM program

This session is for those new to ABM who want to understand the fundamentals of successful ABM campaigns, as well as practiced ABM professionals who are familiar with the Legacy Platforms.

Why do our clients love Kiwi Creative?

  • I can’t say enough about the outstanding service and expertise we received from Kiwi Creative. From the very beginning, they demonstrated a deep understanding of HubSpot’s capabilities and tailored their approach to fit our specific needs seamlessly. We now have a robust platform that enhances our marketing and sales efforts significantly. They are experts in their field and a pleasure to work with!
  • I cannot imagine having anyone but Kiwi Creative work with our team when it came to our HubSpot onboarding—talk about a wealth of information on all levels! They were engaged constantly and worked well with everyone, all while keeping it FUN—10 stars!
  • The folks at Kiwi Creative have become an invaluable asset to our marketing team. The fact that they understand our core brand identity and tech solutions so intricately now is an even added bonus. The value Kiwi provides to our creative process is unmatched!
  • Working with Kiwi was a seamless and enjoyable experience. Their expertise, dedication and ability to simplify complex topics were truly commendable. Even when dealing with challenging subjects like NetSuite integration, they went above and beyond to ensure our team fully grasped and successfully executed the integration.
  • Working with Kiwi Creative has a been a very positive experience. They are detail-oriented, organized, efficient and very in-tune with what we are trying to accomplish as a company. Their ideas and concepts have been creative and professional.

Get advice before our next event

Got a mile-long list of questions that can’t wait until our next event? If you’re ready to get moving on marketing initiatives, we’re here to help.

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