We build WordPress and HubSpot websites focused on lead generation and visitor conversion.
There’s a lot of strategic work that goes into a website before we write a single line of code. After an in-depth discovery session to understand both visitor and business goals, we develop several strategy documents, including:
- Sitemap: a “family tree” of how the pages on the site will be organized
- Wireframes: “blueprints” that show the placement of content on the page without pretty design elements
- Technical requirements: a guide that explains how specific sections of your website will function
Website Copywriting + Search Engine Optimization (SEO)
Website copywriting in the tech industry involves balancing tech specs with online readability with SEO best practices. We’re experts in all of the above, so we can help with on-page writing as well as behind-the-scenes SEO writing, such as title tags and meta descriptions.
We’ve got quite a few web design accolades to our name because we always design custom, user-focused sites that reflect the unique branding of each tech company. From CTAs meant to convert, to responsive menus that scale well to mobile…our website designers are experts in UI/UX best practices.
We build tech websites on either WordPress or HubSpot (or both!) so clients can make simple edits without having to call up a web developer. In addition to standard website functionality, we’ve also developed websites with the some pretty cool “bells n’ whistles,” such as:
- Password-protected client portal
- e-Commerce integration
- Smart contact forms
- Resource library
- Live chat
- ROI calculator
We test all of our websites in the most recent versions of web browsers on Mac, PC, Android and iOS devices. If you catch any bugs within the first month, we’ll fix them for free as part of our 30-day break/fix period.
Relaunching a website should provide some improvements in SEO rankings and web traffic, but long-term success comes from ongoing inbound marketing efforts (content writing, conversion optimization, etc.). After launch, we can work with you to develop a comprehensive strategy meant to drive better qualified leads to your site over the long haul.